Wednesday, January 14, 2009

$300 Million!

WOW! Twilight has done it! They have cracked the $300 million mark!

After its $69.6 million start, Meyer's masterpiece brought in another $111.8 million domestically, giving it a grand total of $181.4 million to date in North America. It has proven to be a draw internationally as well. Twilight's $116 million overseas to date gives the production a grand total of right at $300 million worldwide. This makes it the 14th most successful project of 2008, and it still has some upward mobility left in it. Wanted's $338.8 million is still within the realm of possibility, but The Mummy: Tomb of the Dragon Emperor's $389.0 million is probably a bit ambitious at this point. I don't think anyone at Summit Entertainment is going to lose any sleep over that, though.

The number that really sells the success of Twilight is its production budget. At a cost of $37 million, Twilight had already earned back the body of its shooting expense after exactly one day in theaters. It had recouped all of its negative cost expenses within a week, the hallmark of the very best feature film investments. Twilight's $300 million in revenue after a capital risk of only $37 million is among the best of the 2000s.
WOW! I told you that it was impressive! In one day they had earned back the cost of making the film!

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