Well I just found the answer:
Summit Entertainment just announced a release party called “Twilight at Midnight” which will go from 10pm to 12 midnight on the evening of March 20, 2009. Summit knows Twilight has a lot of high school followers that wouldn't be able to do a midnight party on Monday the 23rd due to the school week, so they've moved up the promotional party by three days! That way, it can be a Twilight party weekend! You see, normally new DVDs get released every Tuesday but Twilight likes to do things differently. So even though the March 21st release date isn't new, the reasoning behind it is.
“We wanted to say thank you to all of those who came out in droves last year and helped make Stephenie Meyer's characters and story a truly successful movie,” said President of Home Entertainment, Steve Nickerson. I know that millions of Twilight fans will be very appreciative that they'll be getting their hands on a copy of Twilight earlier than expected.
Source: BuddyTV
I think its really great that they recognized that most of the fans are teenagers ( I should really say teenage girls...) and moved the release date to suit them. But its earlier so *Squeal!*
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